RUNWITHIT Synthetics Launches First Ever “Synthetic Earth”
RWI’s Synthetic Earth dynamically augments futures intelligence for decision-makers locally and globally.
EDMONTON, ALBERTA (December 12, 2024) — RUNWITHIT Synthetics Inc. (RWI), the world leader in applied Synthetic Twin technologies, has launched its most ambitious twin to date, a living agentic AI and data model of our home called Synthetic Earth.
RWI’s Synthetic Earth is a dynamic and interactive 5D geo-spatial holodeck environment for visualizing people, place, context and time-based scenarios through accessible, compelling lenses. It’s the first of its kind — never before has generative AI, agentic AI, super-scale in-memory data handling and VR visualization been combined. Communities and leaders can now dial forward unprecedented futures to inform and de-risk choices with limitless access to analytics.
Unlike other digital twin platforms that render Earth visually, RWI is turning the globe into an agentic AI and interconnected modelling space for sandboxing and sharing anticipated deployments, context, and events. Through the convergence of research and diverse data sources — including billions of generated data points and non-traditional data sources such as localized knowledge, images, and even sound — RWI has synthesized over 50+ million people and 200+ cities, now accessible in Synthetic Earth.
“Our Synthetic Earth enables us to share futures as infrastructure as a part of a borderless changing planet. This inclusive lens is an essential advance in our capability to inform agency — an agency our clients require to pursue successful planet and people-friendly futures. Interconnectedness doesn’t stop at borders, so we thought: ‘Why should we?’.”
- mYRNA Bittner
Co-founder and CEO, RUNWITHIT Synthetics
RWI’s Synthetic Earth is available as a standalone application through RWI’s Holodeck Platform, which has interactive interfaces for navigation. Visualized data, analytics, time and configurable context will be accessible to RWI’s clients which include industry, government, critical infrastructure, health, development, planners, research institutions, and non-profits. The first applications are happening in northern regions through RWI’s Regional Advanced Lab Initiatives.
RWI continues to radically minimize the computing, energy, cooling and storage requirements of its platform, tools and technologies. Whereas a single query to an AI Chatbot might consume the equivalent of three full bottles of water, Synthetic Earth requires less than a drop. RWI is committed to sandboxing the world digitally without harming it in real space.
“We visualize the Earth and its people — not because it is impressive — but because it's essential to show and understand the interactions of cities and regions, and the ripple effects at a global scale: to ensure that the Earth remains an abundant place to live, work, and play for many generations to come.”
- Dean Bittner
Co-founder and CTO, RUNWITHIT Synthetics
The launch of RWI’s Synthetic Earth represents the next foundational step in accessible intelligence for communities designing solutions in an increasingly complex world.
About RUNWITHIT Synthetics Inc.
Founded in 2014, RUNWITHIT Synthetics Inc. is a women-led, Certified Indigenous Business headquartered in Edmonton, AB, Canada. RWI’s leading-edge technology and its applications have won numerous global awards, including the ASTech “Innovation of the Year” and the United Nations’ Global Call for Decarbonization. RWI is dedicated to advancing a better world by applying diverse expertise and voices through deep tech to inform equity, sustainability and resilience.
PRESS CONTACT:
For any media inquiries, please contact:
Myrna Bittner, info@runwithitsynthetics.com